Learnit Training
Google Ads Professional Course
  • Small groups
  • Covid-19 safe
  • Experienced teacher
  • Possible online
  • Practical training

Google Ads Professional Course

With Google Ads you have the opportunity to boost the number of visitors to your website and your turnover. Thanks to Ads, entire companies have grown thanks to Ads. But how do you use Google Ads effectively? Our Google Ads Professional training course teaches you how to get the most out of your Ads account.

During the training you will learn to deal more strategically with Google Ads, by better translating your business goals into the design of your campaigns. All the advanced features of Google Ads will be covered, such as ad extensions, automatic bidding and remarketing. In practice, you will work with those components that are of specific interest to you.

Topics

  • Translating business goals into Kpis
  • Advanced keyword Research
  • Effective ads on both the search network and the display network
  • Using AD extensions
  • Advertise on YouTube
  • Remarketing
  • Automatic bids
  • Using conversions and multi-channel funnels
  • Optimizing Ads using Tests
  • Optimize landing Page using tests

Lesmethodiek

In the training we alternate theory, practical exercises and reflection in a pleasant way. This not only allows you to place the knowledge quickly, but also gives you a lot of leads that you can use after the training. The final programme of the training is adapted to the prior knowledge, practical experience and learning objectives of the participants. The Google Ads Basic training, in combination with the Google Ads Professional training, links up with the Google Ads certification, which can be done on your own initiative after completion of this training.

Target

The Google Ads Professional training course is particularly suitable for people who already work with Google Ads, have a fairly good basic knowledge, but would like to get more out of it.

Prior knowledge

This training assumes that you have basic knowledge of Google Ads. If you don't have any experience with Google Ads yet or if you want to brush up on your basic knowledge first, we advise you to follow our Google Ads Basics training first.

Language

The training is provided by default in Dutch. The trainer controls the English language. English course material can be used. When registering at least 3 participants, the training can also be provided entirely in English.

Investment

Mentioned prices are per person, including course material. Lunch is included in the training on location.

On location Online
Duration 1 day 2 sessions
Price per day, excl. VAT € 500,- € 415,-
Total, incl. VAT € 605,- € 502,15

Certificate

After completing the training, a LEARNIT certificate will be issued as proof of participation.


Online

We organiseren deze training ook online. Hiervoor maken we gebruik van Webbex of Zoom. Inloggen met Skype is ook mogelijk. Op verzoek kan deze training ook met Microsoft Teams worden georganiseerd.

The training lasts 2 sessions of 3 hours, spread over 2 weeks.

  • Until one year after the training you can participate for free.
  • Against payment of the catering costs you can also participate in a classroom training.

References

De cursus Google Ads Professional is beoordeeld met een gemiddelde van 8.3.

"The training was given at a good pace, and the students were able to come along well. It was not a large group, so there was enough room for the individual. The material was in a logical order, so that by continuing in the training you kept repeating the basics well, so that it stays up to date."

"A good course with good content, in which new things are learned in an effective/efficient way by means of good teaching material."

"I'm very satisfied with the course. Got more than I expected and that's always good."

"Clear training that has helped me a lot in my work. Highly recommended."

"Interesting instructive course added value the textbook so you can check again at work or at home. Kind regards Karel Pelzer."